Event giveaways/gadgets: what are the best ones to give and why?
Events are an excellent opportunity to meet potential customers and build loyalty with current ones. When you have the chance to reach a wide audience, it is good to take care of every detail to make the most of the occasion. A good marketing for events strategy that will contribute to success is certainly offering participants a free gadget.
Gadgets bring customers closer and help build a relationship of trust between the brand and the consumer. This ensures your brand is remembered longer. At fairs, event gadgets attract a greater number of people to the stand, thus becoming an effective way to engage the audience.
Are you looking for some suggestions on possible gadgets to give away as freebies at your events? Here are some ideas to help you find the ideal one for you!
Mugs
Objects we use daily often become great gadgets for events. Mugs are a classic and always a success. To make them original, you can come up with a memorable phrase with a strong message to personalize them, without forgetting to include your logo and contact information.
Bags and Sacks
Bags are interesting giveaways/gadgets to offer at sporting events. They are lightweight and perfect for storing items to keep your hands free during a walk, for example. They are also used very often in gyms to store clothes and shoes.
In addition to their obvious practicality, they offer an effective way to promote your brand beyond the event, as they are generally used frequently for a long time.
T-shirts
The T-shirt is definitely another giveaway that combines usefulness with pleasure. Just like bags, T-shirts can be used to advertise the brand and even reach people who were not present at the event.
In the case of sporting events, they can be made from material suitable for sports, ideal for a niche audience.
Pens
Pens follow the same logic as the functional gadgets mentioned before because they are able to give visibility to the brand even after the event concludes. They are low-cost gifts but, at the same time, extremely effective.
Notebooks
Notebooks are very often used as a giveaway. They can be distributed along with pens at conferences or events that involve lessons or masterclasses, so participants can take notes to consult later.
It is important that your brand's logo is featured on every page of the notebook, not just on the cover: this way it will always be visible even if the cover is removed or torn, and it will be easily remembered.
Giveaways must be personalized with the brand's logo and must contain useful information such as a phone number, email, and website to be easily contacted. This is precisely what makes them a good post-event strategy.
To have more resonance and effectiveness, it is important that the gadget is useful and functional for the recipient, just like the examples above. Of course, many types of giveaways exist, and we always recommend adding a touch of creativity to make them even more unique.
If you found these tips useful and agree on the effectiveness of distributing free giveaways at events, share this article on social media!
E-mail: info@keepsporting.com
Events: http://events.keepsporting.com/
Instagram: https://www.instagram.com/keepsporting
Youtube: https://www.youtube.com/user/keepsporting
Facebook: https://www.facebook.com/keepsporting