Keepsporting +Days: A Global Celebration of Sport, Health, and Connection
a small neighborhood run or an international competition, it carries the power to unite, push boundaries, and transform lives. With this transformative energy in mind, Keepsporting—a registration and payment platform for sporting events—created "Keepsporting +Days," a global event that celebrates sport in all its forms.
Held every second weekend of July, Keepsporting +Days is a gathering of hearts passionate about movement, well-being, and human connection. In-person events are held simultaneously in Brazil and Italy, with live streaming broadcasts creating a symbolic and real bridge between athletes and sports enthusiasts from different parts of the world.
More than just a competition, it is a festival of sport, health, and friendship. It is a unique opportunity for athletes, amateurs, organizers, and sport supporters to unite around one ideal: showing that sport is a tool for both individual and collective transformation.
The Origin of Keepsporting +Days
Keepsporting was born from the desire to facilitate and strengthen the sporting universe by connecting athletes and events on a single platform. The idea for Keepsporting +Days emerged as a natural extension of this purpose: connecting people.
Upon realizing that the month of July marks the European summer and the Brazilian winter—both rich moments for sporting events—the Keepsporting team decided to establish the second weekend of July as an annual milestone. A moment where, regardless of climate, discipline, or location, the sporting spirit would be celebrated simultaneously in different countries.
Thus, Keepsporting +Days was born: an event for everyone, regardless of age, skill level, or chosen sport.
The Brazil-Italy Bridge: Uniting Continents Through Sport
One of the most exciting features is the symbolic bridge built between Brazil and Italy.
In both countries, in-person events are organized simultaneously. While hundreds of athletes in Brazil gather to run, cycle, or practice other sports, the same happens in Italy. Everything is broadcast via Live Streaming, allowing participants to see each other, cheer for one another, and share this experience live.
This connection transcends physical borders and creates a sense of global belonging. It is proof that the love of sport speaks a universal language.
Why Participate in Keepsporting +Days?
2. To connect with other sport enthusiasts: To participate is to be part of a vibrant community that believes in the power of sport to transform reality.
3. To live an international experience: Even without leaving your country, you will be connected with athletes from Italy and other parts of the world, experiencing a unique moment of exchange and inspiration.
4. To support the democratization of sport: Keepsporting believes that sport should be accessible to everyone. Part of the goal of +Days is to show that anyone can be part of this celebration, whether by practicing a simple activity like walking or by challenging themselves in more intense activities.
Health, Well-being, and Quality of Life
We don’t just celebrate sport itself, but the entire ecosystem of health and well-being that it provides.
- Improved blood circulation
- Muscle strengthening
- Weight control
- Reduction of stress and anxiety
- Prevention of chronic diseases (diabetes, hypertension, depression)
- Increased self-esteem and a sense of happiness
By stimulating sports practice through a major international event, Keepsporting also reinforces its commitment to promoting health and quality of life.
Keepsporting +Days is much more than a sporting event. It is a call to an active life, to the celebration of friendship, health, and hope. It is proof that when it comes to sport, there are no barriers—only hearts beating to the same rhythm.
If you love to move, to be moved, and to connect, save the second weekend of July in your calendar now. Come and be part of this movement that crosses borders and builds bridges. Because at Keepsporting, more than athletes, we are a global family united by the love of sport.
Because at Keepsporting, more than athletes, we are a global family united by the love of sport.
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A warm embrace from the Keepsporting team!