Trend for Running and Walking events
With the increased popularity of road races in recent years, sports event organizers face an ever-growing challenge to create memorable and attractive experiences for participants. This trend is expected to continue growing, bringing new opportunities and challenges.
One of the most significant trends is the diversification of road and mountain running races, known as Trail Run. Organizers should seek to innovate and offer options for different types of athletes, such as night runs, themed races, and obstacle races. Furthermore, events that also include walking are increasingly growing, ideal for families with small children (even with children in strollers), for the elderly, and for those intending to start sports activity with a gentle approach that allows them to get the right amount of training without overdoing it. These modalities offer an opportunity to attract new audiences and expand the participant base.
Another challenge faced by race organizers is ensuring the safety and well-being of participants. This includes strict hygiene protocols, in addition to traditional safety measures, such as addressing complications and having doctors on duty. It is essential to ensure that participants feel safe and protected throughout the event.
How can Keepsporting help?
To help organizers of running and walking events face these challenges, the Keepsporting platform offers a wide range of services for registrations and sporting event management. This includes the possibility of customizing registrations for different running modalities, payment management, as well as marketing and promotion tools to attract a large number of participants.
Furthermore, the Keepsporting platform offers integrated solutions to help organizers of running and walking events, providing state-of-the-art services in timing and post-event rankings published so that the athlete can check their race result.
Knowing how to promote the sporting event is essential
To take your event to a new level. With extra focus on online promotion and with our tips, you will be able to achieve all your objectives!
In summary, the growing trend for running and walking events is the diversification and well-being of participants. With the services offered by the Keepsporting platform, organizers of running and walking events can face these challenges and create unique and attractive experiences for athletes of all abilities and interests.
To make your event a success, contact Keepsporting and start promoting your sporting event!